A lot of websites look good but quietly lose leads every day. Often, it is not because the service is bad—it is because the site makes it hard for visitors to take the next step.
Here are five common mistakes and simple fixes.
1. No clear call‑to‑action
If visitors do not know what to do next, they usually leave.
Fix: Add a main CTA that repeats across the page, such as “Book a Call”, “Get a Quote”, or “Start on WhatsApp”.
2. Too much text, not enough clarity
Large blocks of text are hard to read, especially on mobile.
Fix: Use short paragraphs, bullet points, and clear headings. Say what you do, who it’s for, and what result they get.
3. Slow loading pages
Slow sites feel unsafe and annoying. Many people will bounce before they see anything.
Fix: Compress images, remove heavy unused plugins, and use a modern, lightweight theme or build.
4. Hidden contact options
If your phone, email, or form is hard to find, you lose leads.
Fix: Put contact options in the header, footer, and at the bottom of key sections. On mobile, a “Call Now” or “WhatsApp” button can work great.
5. No proof or trust signals
New visitors do not know you yet. They look for proof that you can deliver.
Fix: Add testimonials, logos of clients, short case results, or simple “before / after” stories. Even 2–3 real examples can make a big difference.
